Here's When You Can Get Beyoncé's New 'Ivy Park Rodeo' Collection #MMBMusic
Beyoncé's Ivy Park x Adidas collaboration is dropping its latest installment onlinetoday — and fans need to get in on it before it sells out.
The Houston-born icon appears to be nodding to her Texas hometown with the Ivy Park Rodeo collection. Ivy Park Rodeo is slated to release Thursday (August 19) at 2 p.m. EST on Adidas.com, E! shared early Thursday morning. Beyoncé announced on the Ivy Park Collection Instagram account that Rodeo would be available in “select stores globally” beginning Friday (August 20). Those stores reportedly include Adidas, Finish Line, JD Sports Nordstrom and more. E! adds that the Rodeo collection marks the first time that kids’ styles will be available, including sizes 2T through XL.
Hailed as Queen Bey, the “Formation” giant — and a Destiny’s Child alum — also teased the upcoming Ivy Park Rodeo collection drop on her own Instagram account last week, posting a one-minute, 50-second video getting fans ready for the upcoming release. Fellow artists Jordin Sparks and Normani were among the commenters ready for the release, among eager fans exclaiming “Beyoncé is coming!!” Country artist Mickey Guyton also got in on the hype Thursday morning with a video on Instagram promoting “Ivy Park is strong, empowering, passionate, memorable… Ivy Park is me.”
Set your alarms for 2 p.m. EST, and watch for the Ivy Park Rodeo collection in stores Friday.