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Saturday, January 8, 2011

WWE Trying To Bring WrestleMania To 3D Movie Theaters

With the increasing popularity of 3D feature films and 3D televisions becoming more accessible to consumers, WWE has been working on producing its own 3D content. According to a reliable source, WWE is negotiating with Fathom Events to air this year’s WrestleMania 27 pay-per-view in 3D in movie theaters across the United States.
While the idea of WrestleMania 3D sounds great, fans should not get their hopes up just yet - as the two parties have still not yet come to terms on [what else] money distribution.

According to a new report from the Chicago Independent Press, WWE wants 47 percent of PPV revenue for 3D buys, which is standard for WWE PPVs, but Fathom reportedly wants a larger cut. WWE also wants 60-70 percent of revenue from theaters, but Fathom isn’t willing to give that much away.

The negotiations have reportedly stalled and with WrestleMania coming up in just 3 months, the window opportunity for both sides to reach an agreement is closing.


Source: Lords of Pain

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